Burjuman Shopping Mall, Dubai An extensive entertainment programme to attract new visitors to the mall. Client SIAN Events, Dubai Project Opening of a new wing in Burjuman Shopping Mall, Dubai The Brief As part of an extensive entertainment programme to attract new visitors to the mall, we were asked to create four dance shows based around four of the major Fashion Capitals of the world, namely: London, Paris, Milan and New York. Each show had to represent the broad appeal of the cities: from their historical traditions through to their modern, metropolitan status. Approach Using a mixture of Classical ballet, Contemporary dance, Street-dance and Breakdancing; we put together four radically contrasting scenes for each of the cities. Challenges The biggest challenge was finding a cast of dancers that could cope with such diverse dance styles as ballet and breakdancing. Solution Following extensive auditions throughout the UK, we put a core team of highly adaptable dancers through a training period, which helped them to develop their skills in the areas where they were less strong. E.g. the breakdancers took daily ballet classes, whilst the ballet dancers learned to headspin! Websites www.siandubai.com www.burjuman.com Quantum Leap Events, London